Amen Clinics - Digital Ad Campaign

 
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digital ad campaign

From Facebook, Instagram, Google, email and all the socials, I lead the visual storytelling to generate online traffic.

Responsible for:

Design/layout, image selection, image retouching, digital production.

 
 
 

Our marketing goal was to speak to the pain points of the patient. We wanted to emotionally connect with them.

After thorough A/B testing, we discovered that darker dramatic imagery and copy that spoke to the conversation already happening in our patients heads, we significantly increased our click-through rate and call volume, resulting in the ultimate goal, which was to help and heal more people.

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Amen Clinics weekly Email design

Email is the king of content. With a large and loyal email list, through visually simple design and clear calls to action, we continually increased the web traffic through our weekly email campaign that quarterly improved through data and feedback.

Responsible for:

Design/layout, image selection, image retouching, building email in listrak.

 
Aline Hoss